NEW BALANCE 550 OREO

The New Balance 550 “Oreo” delivers a clean, monochromatic aesthetic rooted in the brand’s classic basketball heritage. Its black-and-white color blocking creates an instantly recognizable look that stays true to the 550’s retro identity. Smooth leather panels, a perforated toe box, and sharp contrast detailing give this pair a crisp, structured finish while still keeping things minimal and versatile. The “Oreo” nickname perfectly captures its balanced, dual-tone design.

Comfort and durability remain central to the build, thanks to the EVA cushioned midsole that provides lightweight support for all-day wear. The padded ankle area offers additional comfort, enhancing the sneaker’s everyday practicality. Combined with the sturdy rubber outsole, the 550 Oreo holds up effortlessly whether you’re walking the city, styling a casual outfit, or adding a timeless pair to your rotation. Its retro silhouette is elevated with modern comfort, making it ideal for daily lifestyle use.

Its minimalist contrast palette makes the Oreo one of the most wearable and reliable colorways in the 550 lineup. Whether paired with denim, joggers, shorts, or sporty streetwear fits, the shoe adapts easily to any style. With its bold “N” logo, classic 550 branding, and clean structure, this pair represents New Balance’s craftsmanship with a contemporary twist — a must-have for both sneaker newcomers and longtime collectors.

Product Key Features:

• Colorway: Black / White (“Oreo”)

• Comfort: EVA midsole with padded ankle support

• Material: Premium leather upper with perforations

• Sole: Non-slip rubber outsole

• Occasion: Lifestyle, casual, or everyday wear

• SKU: BB550HA1